Business, consultancy & training
For businesses and teams who want to use AI and build agentic solutions safely, with people in charge at every step.
- Consultancy
- Training
- Non-technical teams
Use AI→build agentic solutions→safely
Move your cursor. I’ll follow.
I’m Zara, originally from Morocco. I help people use AI and build agentic AI solutions, safely. My focus is non-technical people, because today you can build agentic solutions without being technical, if you do it right.
Human-led AI. Not the other way round.
members in the Arabic AI Agents Academy
professionals trained across industries
certified builders from one mixed cohort
working languages: English, French, Arabic
community hubs: London & Casablanca
Two doors in
For businesses and teams who want to use AI and build agentic solutions safely, with people in charge at every step.
Free Claude meetups, workshops and build days in the UK and Morocco. Technical or not, you’re welcome.
What I believe
People with real domain expertise aren’t fooled by a confident guess. In some industries, a wrong answer that sounds right is the most expensive mistake there is.
Engineers obsess over the code: permissions, data handling and security. That rigour is what makes an agent safe to trust with real work.
Agents do the work; people make the calls. Every workflow I teach keeps a human exactly where judgement matters.
Case study · Agentic AI Workflows Builder track
It
worked
The best agentic outcomes don’t come from separate tracks. They come from putting developers and business people in the same room.
Builders certified in the Agentic AI Workflows Builder programme. Each side made the other better: business sharpened the judgement, and engineering sharpened the build.
The same thinking now shows up at Anthropic, which puts engineers alongside business people for exactly this reason.
Experience
Three years training non-technical professionals to use AI in their actual work, and building the communities that keep them learning long after the session ends.
London, and the first Claude Community Ambassador in Morocco
I organise Claude community events, from meetups to hands-on workshops, built around non-technical verticals and specific roles, in London and Casablanca.
Agentic AI training for non-technical professionals
I train business people on the whole Claude ecosystem, from Chat to Cowork and Code, then on to Claude Code, and I prove that non-technical people can build their own solutions.
1,200+ members across the MENA region
An Arabic-language academy for agentic AI. It brings practical AI skills to professionals in their own language.
A paid cohort that mixed developers and business people
I designed and ran a 3-month cohort that put developers and business people in the same room. Mixed rooms produced better agentic outcomes, and 12 builders were certified.
University of Manchester · York St John University · UWTSD
Talks on AI and neurodiversity, a hands-on Claude Cowork workshop, and a contribution to an academic research paper.
Claude community events
Rooms designed around a vertical or a role, so a portfolio manager learns from portfolio managers and a lawyer sees agents working on legal work, not on generic demos.
Local time
Meetups and workshops for the non-technical side of business, in English.
Local time
Claude community events for Morocco, in Arabic, French and English.
Open conversations that bring the community together.
Hands-on sessions where people build with Claude, live.
Tailored to one vertical or job, so it lands on day one.
Verticals
Roles
The Eduk8agentic method
A progression that takes non-technical professionals from beginner to builder, one layer of the Claude ecosystem at a time.
A thinking partner for real work: better prompts, projects, and sound judgement on every output.
Handing over real tasks across files and everyday tools, with the person still steering.
Understanding what code does, then building small tools and automations with confidence.
Non-technical professionals building and shipping their own agentic solutions.
Human-ledPeople lead at every step. The tools get more powerful, and the person stays in charge.
Speaking, teaching & research
AI and neurodiversity
AI and neurodiversity
Claude Cowork: two hands-on sessions of three hours each
17 & 19 Mar 2026Contributor


Languages
I train, speak and run events in English, French and Arabic, which opens doors from London to Casablanca and across MENA.
Let’s talk
Whether it’s enabling a team, running a room for a vertical, or opening a door into MENA, I’d love to hear what you’re working on.